Programme Content

This programme enables students to develop the philosophy as well as a broad and solid knowledge base in sports management and coaching for the betterment of society through promoting active lifestyle. It equips students with the practical knowledge and skills to perform diverse management duties in the sports industry. It also provides students with the training in interpersonal skills and the experiential learning opportunities that socialize them into the respective professions of sports management and coaching.

Programme Features

Paving the way for professional advancement

• This programme covers the concept of sports management and nurtures sports entrepreneurship. It encourages students to operate related entrepreneurship in order to contribute to the Hong Kong sports industry with a new direction.

Sports coaching as an entry point, becoming a knowledge-based professional

• This programme briefs students on the principles of sports coaching as well as the essential support for nurturing athletes; students will be able to adopt the perspectives of coaches and athletes and effectively implement, evaluate and optimize sports policies and measures.

 Strategic use of medium of instruction

• This programme is one of a few sports management programmes using Chinese to assess student performance in Hong Kong. It uses Chinese as a medium of instruction for more than half of subjects, the assessment of assignments is also mainly in Chinese. Students are encouraged to have academic discussion proactively. Other subjects will be taught in English; this can better equip students to get in line with their international counterparts in the sports management profession.

Special offer of multiple scholarships

• In order to encourage those who are interested in participating in sports management and promoting active lifestyle, HKCT Institute of Higher Education (the Institute) offers various scholarships to newly enrolled students.
• A specific “Physical Development Excellence Scholarship” is established for students who have represented Hong Kong and/or achieved outstanding results in international games; and with good performance in the admission interview, are welcome to apply. Successful applicants are granted a maximum full-tuition fee waiver for the entire study duration after deduction of NMTSS of the programme.

Providing various extra-curricular learning experience

• This programme engages students in different activities, site visits and field observation. Students get an in-depth study of different areas, covering the related key features, development, coaching considerations and management strategies. Students will not only gain a better understanding of the sports management profession but also a fruitful whole-person development.

Practical work opportunity, train to be sports executives

• Apart from the internship for 300 hours (20-hour pre-placement workshop and 280-hour fieldwork experience), this programme provides opportunities of practical work sporadically. It helps students to establish their self-image, interiorize the working ethic of sports management and develop the professional network of themselves. Apart from putting knowledge into practice, students can also experience the challenges that sports executives would face and learn the strategies to resolve the problem.

2+2 Articulation Scheme

• Students who have completed the 2-year HKCT Higher Diploma in Fitness, Coaching and Sports Management, or any sports-related sub-degree programme by other colleges (QF level 4), and fulfilled designated requirements will be eligible to receive admission offer of this bachelor programme of senior-year entry (i.e. direct entry to the third year of this Programme).

Featured Modules

• Principles of Sports Management
• Sports Coaching 
• Sports Entrepreneurship
• Risk Management and Legal Aspects in Sports
• Olympism and Olympic Movement (Partner with SF&OC)
• Programme Planning and Evaluation in Sports 
• Sports Media
• Sports Injuries
• Sports Nutrition

Remarks:

1. Offer of the subjects (including electives) is subject to Institute’s final decision without prior notice.
2. Individual students may be required to take supplementary subjects which might extend their duration of study.

Teaching Facilities

HKCT has dedicated resources to build different indoor and outdoor sports facilities, including a fitness room that houses professional fitness training equipment, a full-mirror Dancing Room, and a standard basketball court, in order to allow students who take sports-related programmes to improve their persona athleticism and become professional fitness coaches. These recreation and sports facilities are also open to HKCT students in general to encourage them to maintain physical and mental health and strengthen students' sense of belonging to the institute.

Fitness Room

 

 

Dancing & Fitness Studio

 

 

Hong Kong Centre for Olympic Studies

 

Hong Kong Centre for Olympic Studies (the Centre) at HKCT Academic Pavilion (Library) and becomes the only higher education institution in Hong Kong listed in the Academic Olympic Studies and Research Centres in the world. The Centre provides an extensive collection of books, journals, and magazines on the Olympics and sports. Also, the Centre holds exhibitions and activities periodically, which is aimed at raising teachers’ and students' awareness of Olympism and enriching students' knowledge of the sports industry.

Graduation Path

In addition to the job positions that require a qualification of bachelor degree in general labour market, graduates will be able to serve in the following sports-management-specific positions:

• Assistant Leisure Services Manager II of the Leisure and Cultural Services Department
• Executives of Sports Federation & Olympic Committee of Hong Kong, China and over 80 National Sports Associations
• Officer of major events like Hong Kong Marathon and Hong Kong Cross Harbour Race
• Event/Publicity and Promotion Project Officer
• Children Interest Class/ Extracurricular activity instructor
• Entrepreneur and Coach (must hold relevant coaching qualifications)

Student Words

CHING Yik Cheung

Bachelor of Social Sciences (Hons) in Sports Management with Coaching (Year 4)

I  have studied in HKCT for many years and now am a final year student of Bachelor of Social Sciences (Hons) in Sports Management with Coaching. The programme focuses on both academic knowledge and practical experience which is beneficial to our future careers. I enjoyed my internship a lot and it was a valuable opportunity for me to understand the latest trend of the sports industry. Also, our teachers always arranged several extra-curricular activities which let us gain hands-on experience in sports management and coaching.